Kornit Presto will allow Trend-Enter Ltd. to quickly ship test-and-repeat small product runs on behalf of ASOS, based on Kornit Digital.
These manufacturing capabilities will allow ASOS and Trend-Enter Ltd. to imprint designs on a number of materials on the push of a button, by way of a lower-impact manufacturing course of that has zero water waste and accelerates manufacturing speeds by slicing out typical dyeing processes, based on Kornit.
“Adopting modern new applied sciences like Kornit Presto is important if we’re to scale back the influence of vogue proper throughout the availability chain, in keeping with the goals of our Trend with Integrity program,” mentioned Simon Platts, Accountable Sourcing director at ASOS. “Streamlined print and workflow imply we will discover the total potential of this modern expertise, additional improve our potential to react rapidly to seasonal shifts in demand, and set up extra environment friendly, lower-impact manufacturing processes.”
“The way forward for vogue will likely be pushed by e-commerce and a extra conscientious client, one who calls for limitless technique of self-expression and can store solely with manufacturers that dwell as much as their values,” mentioned Chris Govier, KDEU managing director. “Kornit Digital is the expertise accomplice for manufacturers that need to meet these wants and work in direction of a extra moral textile trade by way of the adoption of digital, on-demand manufacturing, and we proceed to put money into applied sciences, alliances, and schooling to attain that aim.”
“Now we have labored with ASOS since 2008 and perceive their dedication to high quality moral manufacturing and speed-of-response vogue,” added Jenny Holloway, CEO at Trend-Enter Ltd. “Working collaboratively with each ASOS and Kornit, FEL will develop an in-house new micro manufacturing facility idea offering an modern interconnected vogue world, which has the capability to remove waste, dangers, limitations, and pollution from present outdated batch manufacturing. Our designer shoppers from our Trend Studio providers will even profit from a totally built-in design service with the Presto printer incorporating one-piece movement, additional pushing the boundaries within the client’s voice for clear speed-of-response vogue. We foresee this distinctive collaboration as a serious step-change in vogue at this time creating a brand new moral and sustainable vogue neighborhood.”