RIO DE JANEIRO, BRAZIL – The previous few weeks had been eventful behind the scenes of main corporations within the clothes market in Brazil. The normal Cia. Hering, from Blumenau (SC), was supplied to purchase Arezzo&Co and the Soma Group.
After various setbacks, involving the refusal of a proposal valued at R$3.3 billion (US$620 million) by Arezzo, it was the Soma Group, proprietor of manufacturers resembling Farm and Animale, which gained the dispute, shopping for the corporate for R$5.1 billion.
With the merger, the nation’s 4th largest style model is born, a . . .